Whether you’re a writer, blogger, or any other type of news outlet, it’s important to be able to deliver news in a timely, informative, and interesting manner. That’s why a lot of writers and publishers focus on these four important aspects of news: Timeliness, Impact, Exclusivity, and Shareability.
Soft news
Typically, soft news is a mixture of entertainment and information, which may be objective, subjective, or both. Examples include human interest stories and celebrity news. Unlike hard news, soft news is less time-bound.
There is debate over whether or not soft news is the best way to approach public affairs. Critics argue that news makers are more likely to rely on sensationalism, while defenders point out that news has become more personal and familiar.
A good feature story consists of direct quotes, descriptions, and adjectives. Good feature stories also contain anecdotes and short stories.
Exclusivity
Having exclusivity in news can be beneficial to a news organization, but it can also come with risks. While news publishers have faced multiple challenges over centuries, the latest wave of challenges will require them to adapt to the latest technology and business practices.
Aside from the usual suspects like TV and print, the internet is taking off in a big way. The internet has given consumers access to a variety of streams of information, but a lot of that information goes to the platforms that aggregate it. Several countries have debated the issue of monetary compensation for news publishers. The Trudeau government pledged to share revenue with Canadian news outlets, but the results are mixed.
Shareability
Increasingly, social media is a key news dissemination channel. Using analytics to measure the shareability of news articles is a great way for newsrooms to gauge their impact on readers. The impact of news can be influenced by several factors. These include the news story’s content, the type of news it is, and the reader’s political orientation.
Research into the shareability of news shows that stories about coups and celebrities are shared more than stories about everyday people. However, it is important to note that the effect of news is dependent on the news story and audience.
Timeliness
Throughout the history of journalism, the timeliness of news has been a central concern. Timeliness is important because it contributes to the circulation of information. It helps increase readers’ participation in distant affairs. However, not all news is timely.
One of the first things to note is that the best way to determine the timeliness of news is to watch a live broadcast. This will allow you to see what the news is really about. It will also help you gain a sense of authenticity. The other reason to watch a live broadcast is to ensure you get accurate news.
Impact
Traditionally, news selection has been based on professional journalistic criteria. However, recent studies show that news selection processes are not exclusively based on these criteria. In fact, the relationship between news factors and audience selection processes has been found to be mediated by news article formal presentation features.
Prominence is a major factor that influences users’ selective exposure to news. It involves naming or referring to well-known people, or displaying an image of these people in a news story. Prominence also indicates relevance to users. Several studies have shown that news with prominence has a greater influence on users’ attention than news without prominence. Similarly, news with collective relevance indicators has also been shown to increase users’ attention.