Business services are services that do not directly result in the production of a tangible product, but rather support a business’ operations. They can be provided by a single enterprise organization or network. Businesses also provide business services to consumers. These types of services can include a variety of different types. In the following section, we will explore the characteristics of business services.
Business services are a subset of economic services
Business services are a subset of economic activities that do not produce tangible goods. Instead, they provide value to consumers and organizations. These services are difficult to define, measure, and advertise. They also depend on other inputs to operate effectively. These services include insurance and banking services, which ensure access to credit and protect businesses from financial risks. As such, marketing and sales strategies for these services need to be sensitive to their intangibility.
They support a company’s operations
Business services are activities that support a company’s operations but do not produce a tangible product. These services provide convenience, luxury, and expertise.
They don’t always result in a tangible product
Business services don’t always result in measurable results. For example, a computer software programmer might conduct research on the customer’s premises, and then design the system and software all on their own. They also design the manufacturing process at the same time. While this can be a costly process, it does produce a tangible product.
They are a subset of IT services
While most people associate IT services with software updates and virus removal, there is actually a broad range of services offered by an IT department. According to Gartner, these services apply both business and technical expertise to help organizations function at their highest level.
They are a subset of consulting services
Consulting services are a broader category of professional services that help organizations solve their business problems. These services are delivered by professionals with expertise in a specific field. They also provide strategic advice in a variety of areas. Other types of service providers include head hunters, trainers, and property brokers. Differentiating between these types of services requires a bit of thinking and analysis.